AI Newsletter Oct 2024 · Mike Schwede

New how-tos and more.

Good day, first name of the subscriber,

Alongside a new campaign, there are two new ChatGPT how-to videos. Have a read - have a watch!

Sport & marketing united: the Open Dojo Days are live! 🎯

Imagine this: over 60 dojos across Switzerland are opening their doors to thousands of participants! Together with Worx Design (concept & design) and the Swiss Judo & Ju-Jitsu Federation, we have delivered a unique campaign:

  • carried out a detailed content analysis with Powdience.

  • Media planning, setup and management of the campaign on Meta, TikTok, YouTube, Google and Converto, with targeted ads around each dojo.

  • Thanks to clever planning, the social media creatives were adapted for Goldbach DooH with little effort and are being shown in specific locations.

We are looking forward to the results. Update to follow.

New video

ChatGPT Canvas tips & tricks: what the new feature can do and how it helps with writing text

Today we are looking at an exciting new feature from ChatGPT: ChatGPT Canvas. I will show you the key highlights and give tips on how to get the best out of this tool. Click here if you want to learn more about AI and ChatGPT.

Your own GPT

With Custom GPTs you can train your own AI agents and use them in a targeted way

Whether sales, customer service or internal HR: everywhere we have lots of scattered information that cannot be properly found, neither through intelligent navigation nor through search. If you train your own GPT on your content, you can make this information more accessible and combine separate content for specific users. The AI agent responds in your wording and with your information, and does not make things up. A clear advantage over a generic ChatGPT bot. And the great thing: you can get started from CHF 250 per month.

 Develop your own Custom GPTs now 

PS. On the website you can also try MikeGPT. It was trained solely on my marketing content - and also on all my 4+ Google reviews of restaurants in Zurich, Berlin and London. Enjoy!

Update 2024

These apps make your Shopify store ready for Switzerland

To make your store genuinely easy to use in Switzerland, we have put together a few helpful apps for you.

New AI video

ChatGPT Basics - Swiss Edition

On the drive home from an AI training in Chur for the member associations of GraubündenSport, I thought I could quickly narrate a few standard slides. Voilà. A few basics for ChatGPT.
(Disclaimer: the image and voice are completely AI-generated.)


Do you know our AI training courses and workshops?
For SBB, BFU, Visana, Blackroll, Swiss Olympic and many others, we have been able to teach AI basics, ChatGPT and other topics.

Find out more about our workshops


New testimonial

Not a customer, but a partner who knows me very well and has known me for a long time. Try this ChatGPT prompt yourself and be surprised.

→ Read the blog article

Welche Newsletter möchtest du abonnieren?
Bitte wähle mindestens einen Newsletter.
Your registration was successful.
Your sign-up could not be saved. Please try again.
Welche Newsletter möchtest du abonnieren?
Bitte wähle mindestens einen Newsletter.
Your registration was successful.
Your sign-up could not be saved. Please try again.